Monday, 16 April 2012

uniCLIQ Media Release: E-learning provider targets 50,000 uniCLIQ users in first yea

KUALA LUMPUR, 9 April 2012 – E-learning service provider uniCLIQ Sdn Bhd is confident that its
newly launched, brand new e-learning portal will be well-received by the market, especially among
students and parents.

The uniCLIQ portal, accessible at www.uniCLIQ.com, is a virtual learning product that seeks to
complement conventional learning in schools. The e-learning system is specially designed for
primary and secondary students, enabling them to carry out self-learning and self-assessment on
various subjects at their own pace, time and convenience.

uniCLIQ Chief Executive Officer Apandi Dollah said: “We are confident of getting at least 50,000
subscribers in the next 12 months. uniCLIQ is available at a very competitive pricing package that
gives subscribers value-for-money. Naturally we are targeting the parents as they are the ones who
decide for their children’s education. We have made the product highly affordable especially for the
rural community as well as urban students.”

As part of its marketing strategy, uniCLIQ has appointed teen YouTube sensation Najwa Latif as its
brand ambassador.

Dubbed “An after school portal”, uniCLIQ is created for all students to learn and study online after
school hours all year through. Endorsed by the Ministry of Education Malaysia, the interactive
multimedia courseware contents are developed based on the Ministry’s National Curriculum and can
be viewed and accessed anytime, anywhere via the Internet at www.uniCLIQ.com.

uniCLIQ will be promoted throughout the country via various advertising and promotional channels
including electronic and print media, and roadshows to key target areas. In the long term, uniCLIQ
intends to be an aggregator of educational e-learning content of all subjects suitable for schools,
colleges or even life-long learning for adults. The company is also looking at forging partnerships and
alliances to widen its market reach.

uniCLIQ Sdn Bhd is a pioneer in the provision e-learning service and contents. It was formerly known
as Telekom Smart School Sdn Bhd (TSS) and used to be part of the TM Group until it was taken
private by Apandi in August 2011. The company has been in the online education business since
1999.

Explained Apandi: “What makes uniCLIQ different from the other e-learning products in the market
is our focus on learning for the sake of knowledge, rather than for scoring in exams. With proper
learning and understanding of the subject matter through uniCLIQ’s specially-designed modules that
suit various levels of education, excellent academic achievements will come naturally. We have been
in the education business for 13 years and our proven track record speaks volumes of our products
and service quality.”

Apandi expressed hope for the uniCLIQ portal to be able to play a meaningful role in the Rural
Education Transformation Plan as announced by the Deputy Prime Minister Tan Sri Muhyiddin Yassin
recently. The Rural Education Transformation Plan would focus on rural secondary schools and look
into the aspects of teaching manpower, infrastructure, quality of education, financial allocation and
the role of parents. Tan Sri Muhyiddin who is also Education Minister has set a target of bridging the
gap between urban and rural schools within the next 10 years.

Online modules for primary and secondary students are available from as low as RM20 per
subject per month. uniCLIQ offers e-learning for core subjects such as Bahasa Malaysia, English,
Mathematics and Science, while elective subjects include Additional Mathematics, Biology, Visual
Art and Islamic studies. The modules are also available at discounted rates for 3-month and 6-month
packages that enable uniCLIC subscribers to enjoy greater savings.

uniCLIQ has enlisted the service of the 2011 Tokoh Guru Kebangsaan Prof. Dato’ Dr Ab Rahim
Selamat as its Advisor in order to ensure the quality, relevance and currency of its e-learning
contents and syllabus. Prof Dato’ Dr Ab Rahim is one of the seven members appointed by the
Ministry of Education to the Independent Panel to review the country’s education system, along
with Tan Sri Tony Fernandes of AirAsia and Khazanah Nasional Berhad Managing Director Tan Sri
Azman Mokhtar, among others.

He has provided educational consultancy services both in Malaysia and internationally including
for countries like Palestine, the Maldives, the UAE, Indonesia, Thailand and Vietnam and was
instrumental in the planning, establishing and managing of local tertiary institutions including
the Sultan Idris Education University (UPSI) and the Kuala Lumpur University (UniKL), apart from
being the first Dean of the Faculty of Education at Universiti Selangor (Unisel). The former Director
of Institut Aminuddin Baki (IAB) has written more than 20 books on Smart School, learning skills,
teaching system and management of training.

-ENDS-

About uniCLIQ Sdn Bhd
uniCLIQ Sdn Bhd is the leading School-Based Content Provider for Primary and Secondary schools in
Malaysia. uniCLIQ has more than 2000 titles of Interactive Multimedia Courseware for subjects such
as Bahasa Malaysia, English, Mathematics, Science, Biology, Additional Mathematics and more. The
content is based on the National Curriculum of the Malaysian Ministry of Education (MOE). Formerly
known as Telekom Smart School Sdn Bhd (TSS), uniCLIQ has been in the education business since
1999.

About uniCLIQ Portal
The uniCLIQ portal offers a Virtual Learning Environment (VLE) that seeks to complement
Conventional Learning in schools by allowing students to carry out self-learning and self-assessment
on various subjects at their own pace, time and convenience. The portal is created for all
students to learn and study online after school hours all year through. The interactive multimedia
courseware contents can be viewed and accessed via online streaming anytime, anywhere. Core
subjects offered are Bahasa Malaysia, English, Mathematics and Science while electives include
Additional Mathematics, Biology, Visual Art, Islamic content, etc. For more information, log on to
www.uniCLIQ.com.

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